General Manager - North Africa & Levant

Job Description

Lead the implementation of sales plans and programs across a widespread area of responsibility or cluster of countries, to ensure consistent growth and achievement of overall Etihad's sales and cluster revenue targets. Manages a team of country managers and sales managers.

What you'll be doing:

• Participate in defining sales strategy and objectives to ensure alignment with overall Etihad's objectives and external trends.
• Develop and monitor sales plans to ensure sales strategy is properly implemented across the markets and expected results are reached.
• Define area sales targets and possible channels to be used to ensure consistent contribution to overall Etihad results
• Manage and coordinate intermediary activities to ensure achievement of agreed targets and respect of terms and conditions.
• Manage the overall direction and coordination of the team to achieve agreed sales targets.
• Develop and implement sales and marketing initiatives to ensure key revenue targets are met
• Develop and maintain excellent relationships with third parties (e.g. travel agencies, corporate customers, governmental authorities) to ensure effective brand positioning among strategic clients
• Develop, manage and stipulate a portfolio of contracts by counselling district sales representatives to ensure that Etihad market positioning is improved and compliant with overall commercial strategy
• Liaise with local governmental authorities to ensure compliance with all local regulations and policies
• Engage with Etihad's partners to conduct joint negotiations with clients or intermediaries to optimize company visibility and to exploit new commercial channels and possibilities
• Develop, implement and manage the local sales channel strategy according to Etihad guidelines in order to ensure the maximization of company reach and revenues possibilities
• Monitor sales KPIs and dashboards to identify areas of improvement, new initiatives and propose corrective actions
• Lead the top-to-top meeting with key customers to ensure building of strong relationships in alignment with Company's long term direction
• Develop, implement and manage sales channels selection guidelines to ensure best channels are selected to ensure optimization of commercial investments
• Guide, coach and provide internal / external feedback to the managerial team to develop leadership and professional skills and to ensure increase of revenues
• Cascade, implement and review sales incentives schemes and pay-out for the assigned area of responsibility to ensure timely and proper recognition of sales targets

Qualifications

What you'll bring to the table:

• Bachelor's degree with 7 plus years experience in relevant field.
• Experience with major or regional airlines, GDS providers, or large travel corporations
• Airline or aviation-specific training (IATA, commercial aviation strategy, etc.)
• Proven success in driving revenue and market growth

Additional Information

Recruitment Process

The recruitment process for this position will involve the following steps:

1. Applications will be reviewed and shortlisted by a human-member of our Recruitment Team
2. Shortlisted applicants will be invited to completed a recorded video interview via our third-party platform HireVue. This interview will allow you to record your responses to a range of questions related to the position and will allow you to demonstrate your knowledge and experience in a way that just your CV alone would not be able to. It also ensures fairness for you and all candidates, as all of our shortlisted candidates are asked the same questions and assessed on their responses.
3. After a review of completed video interviews, shortlisted candidates will be invited to an initial technical interview with the hiring manager. This interview will include the completion and presentation of a brief case study directly related to the position
4. Finalists will be invited to a follow-up interview to further discuss the role
5. All candidates will be notified as to the status of their application as soon as is possible.

Etihad Airways is more than the UAE’s national airline - we’re shaping the future of global aviation. From our hub in Abu Dhabi, we connect people across continents and cultures, while driving our “Journey 2030” ambition to double our fleet, expand our network and grow our people for a new era of excellence. Join us and become part of a vision where the world is your workplace and extraordinary experiences take flight.

To learn more visit www.etihad.com

Recruitment Fraud Alert

Beware of fraudulent job offers from individuals or organizations claiming to represent the Etihad group. We will never ask for personal information, bank details, or payment during the recruitment process. Interviews are conducted face-to-face or via video/telephone before any formal offer. If you are asked for money, please treat it as fraudulent.