- The live sessions of this virtual classroom course are delivered by an official IATA Instructor.
- The course will take you approximately 8 hours to complete and be held over 1 day.
- There will be 2 live interactive virtual classroom sessions, each session will be 120 minutes.
- The live sessions will require your participation, with multiple Q&A sessions and additional time spent on self-study material including projects, research, additional reading and videos.
- Student performance will be based on an assessment.
- Participants should have prior knowledge of the Air Cargo Industry.
- Recommended level is Intermediate.
- The recommended level of language proficiency is ICAO Operational Level 4 for courses in English or the equivalent level for other languages.
- When you click the Register button, you will be directed to log in to your Training Account. Please have your login details ready.
- Register early and save up to 25% at our Training Centers! Please read the Terms and Conditions for the early bird discount. The discount will be calculated at the time of payment.
Success in air cargo marketing and product management is the result of discipline, focus and a good marketing and product strategy! The air cargo marketing and product management is a unique virtual course that will provide you a wide range of tools and techniques to develop a strategic marketing plan in a competitive air cargo industry. Learn how to look around in your market environment, understand what your customers are looking for and focus on the right solutions to help them.
Air Cargo Marketing and Product Strategy (LIVE virtual classroom)
VIRTUAL CLASSROOM
Did you know that in the past 4 years, 27 participants from 13 countries have taken this course with IATA?
About the course
1-day (8 hours) LIVE virtual classroom course
Success in air cargo marketing and product management is the result of discipline, focus and a good marketing and product strategy! The air cargo marketing and product management is a unique virtual course that will provide you a wide range of tools and techniques to develop a strategic marketing plan in a competitive air cargo industry. Learn how to look around in your market environment, understand what your customers are looking for and focus on the right solutions to help them.
Course Code: TCGG-53-VC
Course format
Technical requirements
Please verify your hardware, software and network to support your upcoming course with IATA Training.
Prerequisites
How to register
To arrange in-house training for your company: Complete the in-house training request form or contact the B2B Training Specialist in your region.
