Air Cargo Advanced Marketing

Since 1977, IATA has developed cargo training with the help of experts from member airlines and associations. This course uses our expertise to provide advanced knowledge how to make markets respond and ensuring companies profit as well as how to differentiate with service innovations. This course is the ideal way for you to refresh knowledge, learn new skills for career development and add value to future cargo marketing initiatives.

This training program combines IATA's trusted Air Cargo Advanced Marketing course with Harvard ManageMentor© (HMM), a state-of-the-art, media-rich training platform furnished by Harvard Business School faculty, global business leaders and practitioners in the field of leadership development.

Course Code: TCGP-12-HMM

Course format

IATA Air Cargo Advanced Marketing course

• This is a partner-taught or self-study course, which will take you approximately 160-200 hours to complete, depending on your previous knowledge and experience.
• The course materials are provided in e-book format.
• You will have 12 months to complete the course and exam (enrollment validity), which starts from the date you purchase the course.
• The recommended level for this course is Entry-level and Intermediate.
• Performance will be based on an examination. Please refer to the Exam Information below for more details.

Please note: Once you have completed the exam you will no longer have access to the course material, and after the 12-month enrollment validity expires you will no longer have access to the course content, nor will you be able to take the exam.

10 HMM© courses

• Additional time will be required for the 10 HMM© modules. Each HMM© self-study module requires approximately 2-4 hours of study. Access to the HMM© platform is valid for 6 months (enrollment validity) from the date access is provided, with exams administered online.

Study with the help of an Instructor

If you would prefer to study this course with the help of a local trainer, enrol at an IATA Authorized Training Center near you.

Registration information

• Enrollment fees include both the IATA course and access to the HMM© platform. Upon payment, you will receive access to all HMM© content for a six-month period.
• Please refer to our payment methods and applicable taxes.
• When you click to purchase the course, you will be directed to log in to your Training Profile through our Customer Portal.
• Are you purchasing the course for several people at once? Please find out how on our Payment page.