6 months ago
We are seeking a highly motivated Branding & Marketing Communications Manager to drive strategy and execution, while delivering cross-functional marketing efforts to support marketing planning in both domestic and international markets.
In addition, we want a Hands-on Branding & Marketing Communications Manager who directly report to a Director of Branding & Marketing Communications, work with cross-functional teams and incorporate with other MC team members. This is to develop branding and marketing communications strategies and activities which can be measurable with a number basis in both offline (or ATL: TV, Radio, Press, Print, OOH) and online (or social/digital content and media)
•Identify and implement marketing communications, digital contents/media, public relations and Branding strategies to promote company products and services and to improve sales performance so as to achieve company target within a given marketing communication expense
•Enhance brand awareness of THAI Smile over domestic and regional destinations by executing all marketing, promotions, digital campaigns and public relations activities/events through any offline and online marketing communication tools
•Performs other activities as assigned with strong execution and management skills
•Keen on Media Planning & Buying & Barter & Product placement & Tie in and etc.
•Select and customize the communication materials; pamphlets, handbills, stickers, brochures, leaflets, banners and also, new route launches, activities as well as airport signage for brand visibility
-Track record of achievement (ROI & KPIs) in managing communication projects/campaigns, including demonstrated ability to plan, organize, and implement then on target and within budget.
•Bachelor's or Master's degree in Business Administration, Marketing, Advertising, Journalism, Communication Art or related fields
•At least 7 years working experience in marketing communications, digital marketing, contents/media, PR & Corporate Marketing Communication and Branding strategy & Agency Experience preferred.
•Excellent command of written and spoken English & communicating in a credible and effective way
•Excellent organizational and analytical skills, with capacity to work and produce results under pressure
•Good presentation skills, creative thinking, and energetic with can-do attitude
•Computer literacy complemented by a sound knowledge or skills in MS Office and other documental management