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6 months ago
Thai Smile
Location: Thailand
Job type: Permanent
Sector: Marketing & PR
Category: Senior Manager Jobs
We are seeking a highly motivated Branding & Marketing Communications Manager to drive strategy and execution, while delivering cross-functional marketing efforts to support marketing planning in both domestic and international markets.

In addition, we want a Hands-on Branding & Marketing Communications Manager who directly report to a Director of Branding & Marketing Communications, work with cross-functional teams and incorporate with other MC team members. This is to develop branding and marketing communications strategies and activities which can be measurable with a number basis in both offline (or ATL: TV, Radio, Press, Print, OOH) and online (or social/digital content and media)

Job Description/Responsibility:

•Identify and implement marketing communications, digital contents/media, public relations and Branding strategies to promote company products and services and to improve sales performance so as to achieve company target within a given marketing communication expense

•Enhance brand awareness of THAI Smile over domestic and regional destinations by executing all marketing, promotions, digital campaigns and public relations activities/events through any offline and online marketing communication tools

•Performs other activities as assigned with strong execution and management skills

•Keen on Media Planning & Buying & Barter & Product placement & Tie in and etc.

•Select and customize the communication materials; pamphlets, handbills, stickers, brochures, leaflets, banners and also, new route launches, activities as well as airport signage for brand visibility

-Track record of achievement (ROI & KPIs) in managing communication projects/campaigns, including demonstrated ability to plan, organize, and implement then on target and within budget.

Required Qualifications:

•Bachelor's or Master's degree in Business Administration, Marketing, Advertising, Journalism, Communication Art or related fields

•At least 7 years working experience in marketing communications, digital marketing, contents/media, PR & Corporate Marketing Communication and Branding strategy & Agency Experience preferred.

•Excellent command of written and spoken English & communicating in a credible and effective way

•Excellent organizational and analytical skills, with capacity to work and produce results under pressure

•Good presentation skills, creative thinking, and energetic with can-do attitude

•Computer literacy complemented by a sound knowledge or skills in MS Office and other documental management


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