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about 1 year ago
American Airlines
Location: Fort Worth
Job type: Contract/Locum
Contact: No Name
Category: Analyst Jobs

Job Description

The International Co-Brand Partnerships team manages over a hundred Co-Brand Credit Card products in forty countries in partnership with international banks.  Analyst / Sr. Analyst responsibilities include (I) management, growth, and profitability of American Airlines portfolio of Co-Brand Credit Card products in the assigned countries, (II) marketing execution of global initiatives and incentive programs and (III) management and enhancement of American Airlines’ relationships with international bank partners in Latin America, Caribbean, Asia and/or Europe.


Key job activities include:

  • Identification and evaluation of new partnerships by developing business cases and financial models
  • Management and implementation of joint (American Airlines and bank) Co-Brand marketing initiatives including product launches, acquisition and retention campaigns, and creative marketing approvals
  • Portfolio operations including day-to-day contact with bank partners, technical and operational project management, key indicator tracking, and invoice approvals
  • Evaluation of competitive strategies and industry trends to determine impact to Co-Brand Credit Card portfolio in managed countries
  • Leadership of contract negotiations
  • Analysis of credit card customer behavior and development of models to segment and target customers for acquisition and spend campaigns
  • Performance of financial analysis including effectiveness and return on investment (ROI) of credit card marketing campaigns and programs
  • Design and enhancement of card products (additional benefits, new redemption opportunities, accrual modifications, and new card levels)
  • Development and presentation of updates and proposals to executive leadership
  • Frequent interaction with international marketing, country sales teams, legal, AA.com, revenue management, IT and customer service
  • Position requires domestic and international travel 30% of time for contract negotiation and business development meetings

Job Qualifications

  • Master’s degree in Business, Marketing, Economics, Finance, or related quantitative field or equivalent experience
  • Bachelor’s degree in Marketing, Finance, or related field (required)
  • Experience managing marketing campaign design and execution
  • Project management experience or experience managing multiple concurrent projects towards completion
  • Demonstrated analytical skills including: Summarizing and synthetizing large amounts of qualitative and quantitative information to inform strategy and track results
  • Partner management experience including contract negotiations, marketing approvals and promotion evaluations
  • Refined MS office skills (Excel, PowerPoint and Access); experience with SQL databases a plus
  • Revenue management, marketing , sales planning or strategic alliances experience is a plus
  • Spanish fluency

Additional Locations: None
Requisition ID: 2154 


Nearest Major Market: Fort Worth 
Nearest Secondary Market: Dallas 
Job Segment: Business Development, Bank, Banking, Database, SQL, Sales, Finance, Technology

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