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21 days ago
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Marketing Manager Qatar Airways Doha


Qatar Airways
Salary: Competitive
Location: Qatar
Job type: Permanent
Job Role: Sales Jobs
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About Your Job

As Manager Marketing, you will support the Senior Manager, Commercial Operations – Qatar, functionally reporting to the regional marketing manager. You will be responsible for developing a well-defined marketing and communications’ plan in a manner that supports the business growth and enhances brand equity and awareness.  You will promote and coordinate marketing activities between Head Office and the station in order to deliver a consistent targeted marketing programme as well as the setting of the station’s passenger revenue and marketing budget and the elaboration of the station’s business and marketing plan in coordination with the station’s management.

Accountabilities include:

  • Implement Marketing Communications projects independently including branding and advertising, public relations trade shows and events, production of marketing collateral, social media and e-commerce activities, competitor analysis to support the brand development
  • Tactical promotional and awareness campaigns
  • Assist in proof reading, Arabic translation and creative requests in coordination between station, procurement and HO Marketing teams
  • Research familiarization trip opportunities, initiating business relations with hosts, coordinating approvals and developing the trip programme of each segment
  • Develop QR marketing products (giveaways, POSM, etc) that can be appropriately used in targeted marketing campaigns and ensure their timely delivery and efficient distribution.
  • In charge of execution of local events
  • Identity new systems and avenues to facilitate and promote the business


 

About You

To be effective in this role, you will need a Bachelor’s degree and a minimum 7 years of job-related experience within the Airline or Travel industry and have worked in a multinational company coordinating requirements from regional offices and HO.  Strong project management skills are essential as is your understanding of broad marketing concepts and ability to use different market techniques.  You will need GCC market and product knowledge to excel in this role and have an eye for details.

You will need to be fluent (written and spoken) in English and Arabic to perform this role and be able to delegate work, set clear direction and manage workflow in your team.

 


About Your Job

As Manager Marketing, you will support the Senior Manager, Commercial Operations – Qatar, functionally reporting to the regional marketing manager. You will be responsible for developing a well-defined marketing and communications’ plan in a manner that supports the business growth and enhances brand equity and awareness.  You will promote and coordinate marketing activities between Head Office and the station in order to deliver a consistent targeted marketing programme as well as the setting of the station’s passenger revenue and marketing budget and the elaboration of the station’s business and marketing plan in coordination with the station’s management.

Accountabilities include:

  • Implement Marketing Communications projects independently including branding and advertising, public relations trade shows and events, production of marketing collateral, social media and e-commerce activities, competitor analysis to support the brand development
  • Tactical promotional and awareness campaigns
  • Assist in proof reading, Arabic translation and creative requests in coordination between station, procurement and HO Marketing teams
  • Research familiarization trip opportunities, initiating business relations with hosts, coordinating approvals and developing the trip programme of each segment
  • Develop QR marketing products (giveaways, POSM, etc) that can be appropriately used in targeted marketing campaigns and ensure their timely delivery and efficient distribution.
  • In charge of execution of local events
  • Identity new systems and avenues to facilitate and promote the business


 

About You

To be effective in this role, you will need a Bachelor’s degree and a minimum 7 years of job-related experience within the Airline or Travel industry and have worked in a multinational company coordinating requirements from regional offices and HO.  Strong project management skills are essential as is your understanding of broad marketing concepts and ability to use different market techniques.  You will need GCC market and product knowledge to excel in this role and have an eye for details.

You will need to be fluent (written and spoken) in English and Arabic to perform this role and be able to delegate work, set clear direction and manage workflow in your team.

 



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